Regal Announce Bradford City AFC Partnership Extension

Regal Announce Bradford City AFC Partnership Extension
Posted 17th December 2024

Regal Food Products Group Plc are delighted to announce its partnership extension with Bradford City AFC.

The partnership extension will see the Regal Group continue as Bradford City’s official shorts sponsor as an official club partner until at least the summer of 2025.

Davide Longo, City’s chief commercial officer, said: “We are delighted to see Regal extending their backing of the club by a further year, to remain on the back of our shorts for 2024/25.

“We pride ourselves on connecting and partnering with Bradford-born, Bradford-based businesses who carry similar values to our own, and Regal certainly share the ambition of Bradford City.

“Having grown exponentially since forming just over 20 years ago, Regal is now one of the biggest names on supermarket shelves across the country, and we are proud of this partnership and the difference it continues to make across the region.

“I would like to thank Faz and his amazing team for their continued support, and am looking forward to seeing our teams continue to create more memorable moments this season with Regal on their shorts.”

Faz Ali, Sales and Marketing Director, said: “Our ongoing partnership with Bradford City goes from strength to strength, over the last few seasons we have implemented a number of initiatives that have benefited the community and those attending match days”

“Been able to deliver such projects with our community, in partnership with the club has been fantastic, and yet again we are delighted to be extending our work through shorts sponsorship into summer 2025”